{'It’s like they’ve erupted out of someone’s subconscious': how horror has come to dominate contemporary film venues.
The biggest surprise the movie business has encountered in 2025? The return of horror as a main player at the British cinemas.
As a style, it has notably surpassed past times with a annual growth of 22% for the UK and Ireland film earnings: £83.7 million in 2025, compared with £68.6 million last year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a film industry analyst.
The major successes of the year – Weapons (£11.4m), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and the sequel to a classic (£15.54 million) – have all remained in the multiplexes and in the audience's minds.
While much of the expert analysis highlights the unique excellence of certain directors, their successes suggest something shifting between audiences and the genre.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” says a head of acquisition.
“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”
But beyond creative value, the steady demand of frightening features this year indicates they are giving cinemagoers something that’s highly necessary: catharsis.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” says a genre expert.
“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” explains a prominent scholar of classic monster stories.
Against a real-world news cycle featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities strike a unique chord with filmg oers.
“It’s been noted that vampire cinema thrives during periods of economic hardship,” comments an star from a recent horror hit.
“This symbolizes the way modern economies can exhaust human spirit.”
Since the early days of cinema, social unrest has influenced the genre.
Scholars highlight the rise of German expressionism after the WWI and the turbulent times of the post-war Germany, with movies such as The Cabinet of Dr Caligari and a pioneering fright film.
This was followed by the 1930s depression and Universal Studios’ Frankenstein and The Wolfman.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” notes a commentator.
“Thus, it mirrors widespread fears about migration.”
The specter of immigration shaped the newly launched folk horror The Severed Sun.
Its writer-director clarifies: “My goal was to examine populist trends. For instance, nostalgic phrases promising a return to a 'better' era that excluded many.”
“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”
Arguably, the modern period of acclaimed, socially switched-on horror started with a clever critique debuted a year after a polarizing administration.
It ushered in a recent surge of innovative filmmakers, including a range of talented artists.
“Those years were remarkably vibrant,” recalls a director whose movie about a murderous foetus was one of the time's landmark films.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
This creator, now penning a fresh horror script, notes: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a revival of the genre’s less celebrated output.
Recently, a independent theater opened in the capital, showing obscure movies such as a quirky horror title, a classic adaptation and the late-80s version of the expressionist icon.
The renewed interest of this “rough and rowdy” genre is, according to the cinema founder, a direct reaction to the calculated releases pumped out at the theaters.
“It’s a reaction to the sanitised product that’s coming out of Hollywood. You have a film scene that’s more tepid and more predictable. A lot of the mainstream films are very similar,” he states.
“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”
Scary movies continue to challenge the norm.
“Horror possesses a dual nature, feeling both classic and current simultaneously,” says an specialist.
Alongside the return of the deranged genius archetype – with multiple versions of a literary masterpiece on the horizon – he predicts we will see scary movies in the coming years reacting to our modern concerns: about tech supremacy in the years ahead and “monstrous metaphors in power structures”.
Meanwhile, a biblical fright story The Carpenter’s Son – which tells the story of holy family challenges after the messiah's arrival, and includes well-known actors as the divine couple – is planned for launch soon, and will certainly create waves through the faith-based groups in the US.</